Pvalue Analytics
AI Studio
AI Studio pricing

Pick the plan that fits your analytics needs

From essential free utilities to the full 42-tool decision stack, AI Studio gives researchers, analysts and strategy teams a clean path to scale.

1,000 free credits on signup 5,000 to 12,000 monthly credits Annual plans save up to $480
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Save up to 2 months yearly
Starter access
Free
Best for quick checks, students, lighter usage and first-time exploration of AI Studio. No card required to get started.
Forever Free
₹0
forever
1,000 signup credits
  • Sample Size Calculator
  • Margin of Error Calculator
  • Significance Testing Tool
  • Chi-Square Test
  • Correlation Explorer
  • Missing Data Diagnostic Tool
  • AI-Generated Text Detector
Start free
A genuinely useful entry tier for academic work, quick checks and getting familiar with the platform.
For individual analysts
Basic
Access most AI Studio tools for regular project work, business diagnostics, research analysis and day-to-day modeling.
Save ₹19,800 yearly
₹118,800 ₹9,900
/ month
5,000 credits / month
  • Access to 30+ AI Studio tools
  • Conjoint, TURF, MaxDiff and pricing workflows
  • Brand Funnel, Key Drivers and JAR analysis
  • Regression, factor analysis and standard forecasting
  • Hypothesis testing and core statistical modeling
  • Excludes selected advanced business-impact engines
Choose Basic
Designed for researchers, analysts and consultants who need broad access without the heaviest optimization layer.
Most popular
For power users
Pro
Get the full AI Studio stack with all 42 tools, stronger compute limits and the best value for frequent, business-critical usage.
Save ₹39,800 yearly
₹238,800 ₹19,900
/ month
12,000 credits / month
  • Access to all 42 AI Studio tools
  • Advanced pricing, demand and impact simulators
  • Large VOC Classifier and Synthetic Data Generator
  • Advanced diagnostics and multivariate validation tools
  • Priority access to new tool releases
  • Best fit for heavy monthly usage
Choose Pro
For senior analysts, founders, consulting teams and anyone who wants the full decision stack without compromise.
For teams & organisations
Enterprise
Multi-user access, pooled credits, rollout support and custom deployment options for institutional teams.
Made‑for‑You Value
Custom
pricing
Custom pooled credits
Talk to us about your team size, use case and rollout model.
  • Multiple users and role-based access
  • All tools included
  • Centralised usage planning
  • Custom onboarding and private workflows
  • Optional custom tool stack and deployment
  • Priority commercial support
Contact sales
Best for research teams, agencies, enterprises and universities that need shared access and governance.
What’s included by plan
The Free plan is intentionally practical. Basic covers most day-to-day analytics. Pro unlocks the advanced engines where complexity, compute load and business impact are much higher.

Free plan tools

Core utilities for sampling, basic inference and quick data checks.

Sample Size Calculator Margin of Error Calculator Significance Testing Chi-Square Test Correlation Explorer Missing Data Diagnostic AI Text Detector

Basic includes most of AI Studio

Ideal for everyday analytics projects covering pricing, brand, segmentation, CX and standard statistical work.

Conjoint Analysis MaxDiff Simulator TURF Analysis Brand Funnel Diagnostic Key Drivers Analysis Segmentation Factor Analysis Linear Regression Logistic Regression Kano Analyzer

Pro unlocks the full stack

Recommended for heavier users who need advanced simulations, higher-compute workflows and deeper business decision engines.

Marketing Mix Modeling Multi Touch Attribution Demand Forecasting Price Elasticity Demand Curve Optimizer Assortment Optimizer Large VOC Classifier Synthetic Data Generator
Advanced tools reserved for Pro
These tools are better placed in Pro because they are either heavier on compute, more complex to run well, or more directly tied to high-value business decisions.
Marketing Mix Modeling (Lite)
Multi Touch Attribution
Demand Forecasting
Time Series Forecasting
Assortment Optimizer
Price Elasticity
Demand Curve & Revenue Optimizer
Key Driver Impact Simulator
Large VOC Classifier
Synthetic Data Generator
MANOVA
ANCOVA
Compare plans at a glance
Free for entry, Basic for broad usage, Pro for full access, Enterprise for teams and scale.
Feature Free Basic Pro Enterprise
Pricing ₹0 ₹9,900/mo or ₹99,000/yr ₹19,900/mo or ₹199,000/yr Custom
Credits 1,000 signup credits 5,000/month 12,000/month Custom pooled usage
Tool access Selected essentials 30+ tools All 42 tools All 42 tools
Research utilities ✓ ✓ ✓ ✓
Segmentation & factor analysis — ✓ ✓ ✓
Conjoint / MaxDiff / TURF — ✓ ✓ ✓
Advanced business simulators — Selected ✓ ✓
Large VOC Classifier — — ✓ ✓
Synthetic Data Generator — — ✓ ✓
Multi-user setup — — — ✓
Custom deployment / support — — Priority Dedicated
How the credits work
Credits are your compute budget. Lighter utilities consume fewer credits. Larger simulations and higher-complexity workflows consume more.

Low credit usage

Quick utilities like sample sizing, margin checks and significance tests are designed to stay affordable and accessible.

Medium credit usage

Regression, segmentation, factor analysis and standard diagnostics typically sit in the middle tier of compute usage.

High credit usage

VOC classification, advanced pricing engines, optimization layers and heavier forecasting jobs consume more credits because they use more compute.

Frequently asked questions
This section reduces hesitation and makes the offer feel operationally clear.

Does every user get free credits?

Yes. Every new user gets 1,000 free credits when they join — including users on the Free plan.

What does Basic exclude?

Basic includes most AI Studio tools, but excludes a curated set of advanced engines and heavier workflows reserved for Pro.

Can I switch from monthly to annual later?

Yes. Users can start monthly and move to annual billing later to lock in the discount.

Is Enterprise only for large companies?

No. Enterprise works for any team that needs multiple users, pooled credits, internal governance or a custom rollout model.

What happens when my monthly credits are finished?

Monthly credits reset at the start of each billing cycle. If your usage is higher in a given month, you can easily top up with additional credit packs and continue working without interruption.

Do unused credits roll over to the next month?

Monthly credits reset each billing cycle and do not roll over by default. This keeps usage simple and predictable, and you can always top up with additional credit packs if needed.

Start free. Upgrade when the work gets deeper.

AI Studio is built to support the full workflow — from research design and statistical checks to pricing simulations, segmentation and decision support.

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